I’ve got to hand it to the marketing department over at Pure Fishing. Those guys really know how to build hype for new product before ICAST. It doesn’t hurt that their reps also seem to be quite knowledgeable of their respective product brands when you visit their mega booth at ICAST. With all of the tidbits of information that have started to leak out about the latest and greatest product they seem to be at the forefront of getting over enthusiastic anglers like myself excited. After hinting of a new rod series earlier today, this video surfaced detailing the new Villain rod series. This series will be the new high end “V” rod that is made to pair up perfectly with the upcoming Revo MGX.
Check it out!