Product News

ICAST 2017, Product News

ICAST 2017: The Post Show Afterthoughts

ICAST 2017: The Post Show Afterthoughts

ICAST 2017 has come to a close.  It was pretty interesting to see a number of new trends develop in addition to a feel of general growth in the industry.  I had a great time at the ICAST Cup.  Unfortunately, I was not able to make it to “On the […]

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ICAST, ICAST 2016, Product News

Abu Garcia Introduces New Revo MGXtreme at ICAST 2016

Abu Garcia Introduces New Revo MGXtreme at ICAST 2016

  The team over at Pure Fishing, Inc is constantly pushing the design envelope year after year to create new and exciting products.  The new Revo® MGXtreme® that will be introduced at ICAST 2016 is certainly one of them.  Slated to be the lightest production Revo® baitcasting reel ever this […]

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Accessories, Lures, Product News

2016 Bassmaster Classic Releases

2016 Bassmaster Classic Releases

What seems to be a smart move by a number of manufacturers is the mid season debut of bass angler specific product releases.  Here are a few products that are making their debut coinciding with this years Bassmaster Classic.   Daiwa Tatutla CT, Zillion SV TW, and Cronos Rods The […]

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ICAST 2015, Product News

Humminbird Introduces Helix7

Humminbird Introduces Helix7

I’ve been do some research lately to replace some dated electronics on my boat. The feature laden yet value oriented Humminbird Helix series has certainly piqued my interest so I was pleasantly surprised to see this press release for a new larger Helix7 come down the pike for ICAST 2015. […]

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Product News, Rods

Shimano Releases Zodias Rods

Shimano Releases Zodias Rods

New Bassmaster Classic Release. A series of mid range rods that leverages the Jackall Shimano design partnership and taking design cues from their higher end Expride and Poison Adrena lines to the masses.  The line up will include a total of 12 rods comprised of six casting models 6’10” and […]

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Accessories, Product News

Shimano Releases New Power Pro Maxcuatro

Shimano Releases New Power Pro Maxcuatro

Good old Moss Green Powerpro gets it done for me down here in FL. It does not matter if I’m fishing grass on Okeechobee or vertical jigging offshore it is a line that has yet to let me down. I try other brands but keep coming back. I definitely want […]

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Product News, Reels

The New Shimano Aldebaran 50 is Coming

The New Shimano Aldebaran 50 is Coming

I know I’m not the only Bass angler that has a soft spot for compact Shimano baitcast reels. Fishability, durability, ergonomic, light weight, and performance are what I expect from the Shimano brand when it comes to their high end compact reels. Is the  new Aldebaran 50 another legend  making […]

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Lures, Product News

Jackall Releases Gantarel to U.S. Market

Jackall Releases Gantarel to U.S. Market

Previously only available to the Japanese Market the Jackall Gantarel makes it U.S. debut to coincide with the 2015 Bassmaster Classic.  This 2.5 oz bait will be offered in 8 different finish options.  The bluegill patterns, in particular, offer fantastic levels of detail that should prove successful for many anglers. […]

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Lures, Product News

Rapala Introduces Shadow Rap

Rapala Introduces Shadow Rap

After months of teasing and hype.  The new Rapala Shadow Rap is finally here.  Rapala is introducing the brand new Shadow Rap to coincide with the 2015 Bassmaster Classic.  The latest design from a brand synonymous with lures that flat out catch fish.  The Shadow Rap’s key design feature is […]

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